Prima Dress Showroom Tour
Produced a promotional video asset for Prima Dress (Prima Fashion), an apparel brand operating out of the Los Angeles Fashion District. As showcased in the video, the objective was to create a modern, digital business card that highlights the vibrant showroom environment while cleanly presenting essential company contact information and store location details.
Toolkit & Deliverables:
Adobe Premiere ProNikon D5600
Project Scope & Execution
- Videography & Direction: Filmed the retail space and product displays, utilizing a shallow depth of field to create a beautifully blurred, cinematic background that keeps the viewer’s focus on the on-screen information.
- Video Editing & Pacing: Assembled and paced the raw footage in Adobe Premiere Pro to ensure a smooth, engaging viewing experience tailored for social media or digital display.
- Motion Graphics & Typography: Designed and integrated clean text overlays and dynamic rotating text animations using Adobe After Effects, ensuring the brand’s address, phone numbers, and web details were highly legible and professionally presented.
Toolkit & Technologies
- Camera & Lens: Nikon D5600 paired with a Nikkor 18-75mm DX lens
- Software: Adobe Premiere Pro, Adobe After Effects